We create innovative, affordable fixtures and retail displays that bring your brand to life.

For more than 30 years, we’ve partnered with brands on a national level that need a reliable, trustworthy company to design and manufacture their retail displays and fixtures.

Your retail environment should showcase your products and bring your brand to the forefront. We approach each project with years of expertise so the final product is an inviting and comfortable space where your customers can come to learn about your brand and the services you offer.

Brands we’ve worked with

Our Services

We specialize in wood and our team has experience in everything from carefully-crafted retail interiors to seasonal pop-up fixtures.

What we build

☑ Interactive Displays

☑ Graphics/Signage

☑ Point of Purchase Displays

☑ Counter Systems

☑Kiosks

☑Modulars

☑ Gondolas

☑ Gifting Tables

☑Cash Wraps

☑ Furniture and Tables

☑ End Caps

☑ Perimeter Shelving

our capabilities

How we bring your vision to life

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1. Discovery

Verify Materials & Specs
Offer Solutions
Discuss Budget & Timelines
Identify Value Engineering Opportunities

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2. Engineer

Prototyping
Submittals Approved
Implement Value Engineering
Provide Competitive Quote

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3. Fabricate

Purchase
Maintain Schedule
Communicate Transparently
Exceed Quality Expectations

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4. Deliver

On-Time Delivery
Installation Instructions
Logistics
Progress Checks

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5. Review

Customer Lessons Learned
Internal Lessons Learned
Evaluate Feedback & Take Action
Build Lifetime Relationships

What others are saying

“The Phoenix team always hits our delivery dates and are adaptable to last minute change requests. They have a knowledgeable team eager to do what is needed to get the job done. Truly a group of caring folks who consider you part of their family.”

Sr. Manager of Projects Management and Store Development

“Working with Phoenix is like hitting the easy button. It’s always great working with Phoenix.”

Director of Store Development

“I don’t see all what is happening behind closed doors but what I feel is Phoenix making the magic happen. The value they bring is worth having them be part of our projects. I can not say enough about our Account Manager. We love working with her.”

Retail Account Manager

“I have had the pleasure of working with Phoenix Fixtures for many years, collaborating on numerous projects. Throughout our partnership, their dependability has been consistently impressive, and they deliver on their promises. Moreover, the team at Phoenix Fixtures is exceptional in their dedication, customer care, and follow up. They are a top-notch partner, treating every client with respect and consideration.

Project Manager

“Your consistent helpfulness, mindfulness of our timelines, and reliable on-time deliveries have had a significant positive impact on our operations. We are particularly grateful for the wealth of resources you offer, especially when we need to access past information. Your team’s fast, friendly, and knowledgeable assistance in every way possible has been invaluable.”

Project Manager

Rooted in Values. Built for Results.

About Phoenix Fixtures

Founded in 1986 by Robert Schulze, Phoenix Fixtures is a family-owned company built on collaboration, honesty, and loyalty. Robert’s people-first approach shaped the foundation of our business, which is an approach proudly carried on today by his daughter Melissa. She leads our team with the same warmth and integrity from our 85,000 sq. ft. manufacturing and warehouse facility in Roberts, WI.

With decades of experience and a proven track record, we bring a personal, hands-on approach to every project, planning and executing each step with precision and care.

National retailers and top brands trust Phoenix Fixtures for our consistent quality and reliability. But what keeps them coming back is our ability to deliver high-performing, cost-efficient fixtures, on time and on budget.

Learn more about us

Our work

Let’s connect

We’d love to learn more about your project. Contact us today to get started.